Your ATS charges $99/month per user. But that’s not the real cost. The real cost is what happens while you’re waiting for contractors to check their email.
The $2.3 Million Reality Check
Let me paint you the real picture of desktop-first staffing:
Your Monthly ATS Bill: $2,000
Your Monthly Opportunity Cost: $195,000
How? Let’s do the math:
- Average time to fill: 12 days
- Positions you could fill in those 12 days at 2.5-minute speed: 48
- Lost placements per month: 36
- Revenue per placement: $5,416 (industry average)
- Monthly revenue loss: $195,000
See your real platform cost →
The Compound Interest of Slow
Every day of delay compounds:
- Day 1-3: Your perfect candidate gets 5 other offers
- Day 4-7: They accept elsewhere
- Day 8-12: You’re sourcing again
- Day 13+: Your client questions your capabilities
- Day 20+: Client finds another agency
You’re not just losing one placement. You’re losing every placement that contractor could have filled. Forever.
The Desktop-First Death Spiral
Traditional platforms weren’t built wrong. They were built for 2010:
- When contractors checked email daily (not minutely)
- When “mobile-friendly” meant “readable on phone”
- When 12-day cycles were “fast”
- When competition meant other agencies (not gig platforms)
Now? You’re competing with Uber’s 3-minute job offers and Amazon’s instant shift booking.
What Desktop-First Really Costs
Hidden Cost #1: Database Decay
- 10,000 contractors in your ATS
- 3% response rate = 300 engaged contractors
- 75% response rate = 7,500 engaged contractors
- Lost potential: 7,200 placements
Hidden Cost #2: Recruiter Burnout
- 200 outreach attempts for 6 responses
- 14 days of follow-up per placement
- Result: Your best recruiters quit
Hidden Cost #3: Client Confidence
- “We’re working on it” loses credibility after day 5
- Clients with urgent needs find faster agencies
- Contract renewals become conversations about speed
The Speed Premium You’re Missing
Fast agencies charge more. And clients happily pay:
- Desktop-first agency: 12-day fill, standard rates, client frustration
- Mobile-first agency: Same-day fill, 15% premium, client loyalty
Speed isn’t a feature. It’s a pricing strategy.
Calculate your speed premium potential →
Stop counting software costs. Start counting opportunity costs. Because while you’re managing 12-day cycles, mobile-first agencies are managing 12-placement days.